List Growth Rate Calculator







Formula

The formula to calculate the list growth rate is:

\[ \text{GR} = \left( \frac{\text{FS} - \text{IS}}{\text{IS}} \right) \times \left( \frac{365}{\text{TP}} \right) \times 100 \]

Where:

What is List Growth Rate?

List growth rate is a metric used to measure the rate at which a list (such as an email subscriber list, customer base, or social media following) is growing over a specific time period. It is an important indicator of the health and expansion of a business’s outreach or marketing efforts.

Example Calculation

Let's assume the following values:

Step 1: Subtract the initial list size from the final list size:

\[ \text{FS} - \text{IS} = 1500 - 1000 = 500 \]

Step 2: Divide by the initial list size:

\[ \frac{500}{1000} = 0.5 \]

Step 3: Multiply by the ratio of 365 days to the time period:

\[ 0.5 \times \frac{365}{30} \approx 6.083 \]

Step 4: Multiply by 100 to convert to a percentage:

\[ 6.083 \times 100 \approx 608.33 \]

Therefore, the list growth rate is approximately 608.33%.