Bounce Rate Calculator





Bounce Rate Formula

The formula to calculate the bounce rate is:

\[ \text{Bounce Rate} = \frac{\text{Number of One-Page Visits}}{\text{Number of Visits}} \times 100 \]

Description

Bounce rate represents the percentage of visitors who enter the site and then leave ("bounce") rather than continuing to view other pages within the same site. It is calculated by dividing the number of one-page visits by the total number of visits.

  1. Number of Visits: The total number of visits to the website.
  2. Number of One-Page Visits: The number of visits where the user leaves after viewing only one page.

Example Calculation

Let's assume the following:

To calculate the bounce rate:

\[ \text{Bounce Rate} = \frac{250}{3400} \times 100 = 7.353\% \]

So, the bounce rate for this example is 7.353%.