Earnings Per Click (EPC) Calculator

Formula

The formula to calculate Earnings Per Click (EPC) is:

\[ EPC = \frac{E}{C} \]

Where:

$ EPC $ is the Earnings Per Click (\$/click).
$ E $ is the total earnings generated (\$).
$ C $ is the total clicks generated.

Earnings Per Click (EPC) Definition

Earnings Per Click (EPC) is a metric used to measure the average earnings generated per click in online advertising. It is calculated by dividing the total earnings by the total number of clicks.

Example Calculation

Consider an example where:

Total Earnings (E): $500
Total Clicks (C): 1000

Using the formula to calculate the Earnings Per Click:

\[ EPC = \frac{500}{1000} = 0.50 \text{ \$/click} \]

This means that the earnings per click for this example is $0.50/click.